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Daylight Lighting Workshop
Daylight is the most readily available light source for photography and it can be managed to craft beautiful natural light of many subjects. At one point natural north light windows illuminated most photographic studios, and for good reason. In this course we explore the characteristics of daylight lighting as it’s applied to photographic challenges and how it solves those challenges.
Special Effect Lighting Workshop
In this workshop we explore and reveal many tips and tricks to create very special lighting effects that can create magic in your photographs. Drastically change the mood of your compositions or add shimmer and sheen to objects using these techniques. You will be surprised at what you can do with the creative use of light sources in your images.
Basic Lightroom
In this class we will get you up and running with Lightroom. We’ll walk you through getting your images organized and “imported” into Lightroom. We’ll also teach you efficient systems for managing your image collection, evaluating and sorting your keepers, and backing up your images. There are so many time saving techniques, keyboard shortcuts, and powerful presets to share with you.
Advanced Lightroom
From color correction and grading through advanced HDR techniques, this course is ideal for those looking to sell their photography online or in print. We will spend most evenings learning how to push and pull sliders, bend curves, and use localized adjustments to really polish your pictures. Ultimately, you’ll be amazed at how far Lightroom can take your image files.
Basic Photoshop
This class is designed to teach the fundamentals of Adobe Photoshop (CC, CS6, CS5) that will get you up and running with this popular image editing program. We’ll explore the tools, menus and pallets to help optimize your photographs. Whether you’re an intermediate or advanced photographer, this course is essential for developing graphic design skills used in the industry.
Advanced Photoshop
Here we explore the next steps of interpreting images using intermediate and advanced techniques within Adobe Photoshop. Whether you use a camera phone, DSLR or medium format camera, once the picture is taken, you need to interpret the image. With the aid of masks and adjustments in Photoshop, learn how to use some simple adjustments to add focus and drama to you pictures.
Photographic Printing Workshop
In this one-day workshop you will learn everything you need to know to make consistently beautiful prints in both color as well as black & white. We will discuss the calibration of both monitors and printers and the different kinds of technology and media available for the digital printer and what the positives and negatives are in relation to these products.
Framing Workshop
This one-day weekend workshop is about framing your final images. Learn how to professionally frame your own art from A-to-Z. Learn how to frame various types of artwork in various styles, with extensive information on archival materials, techniques, handling, and design styles. Considering that an average custom framing jobs start around $150, this will end up being a workshop day well spent!
Advanced Marketing
Whether you’re rebuilding your marketing program from the ground up or leading the first campaign of your career, this course will help you lay the foundation for a successful marketing endeavor. Learn how to promote your business effectively online and offline, developing a targeted marketing strategy that engages potential customers throughout a busy marketing landscape.
Internet Marketing
Lately there has been a significant shift from traditional marketing methods to digital online. This course explores both the art of online marketing and why it has become an important tool in your marketing tool chest. Learn immediately actionable tips to help you build your community, track engagement, measure analytics, generate brand awareness, and more.
Tapping Into The Marketing Power of Social Media
We know that effective marketing is all about building good relationships with your customer base. No media is more effective in relationship building than social media. This course explores the hidden power of social media as both a customer relations and marketing tool. No matter your marketing goals, start building significant results now and over the long term.
Public Relations
Modern public relations demands an integrated, multi-channel approach in order to successfully build awareness, loyalty, engagement, and advocacy. Learn how to promote your organization, communicate news with search-friendly press releases, increase brand recognition, and more. Gain an effective workflow you can use to ensure you’re sharing the right message with the right audience.